Waffle House at the University of Cambridge
Taking a United States 24 hour diner (Waffle House) and turning it into an international chain, starting in England next to the University of Cambridge.
Students are to select a product or service to be marketed in a foreign country of their choice. The nature of the class is International Business and the focus of the paper should revolve around this theme. Papers that do not address this topic, but focus instead on other important, but irrelevant issues will not grade well. The paper should have a minimum of 5 pages of content and be prepared using APA 6th Edition standards. Writing should reflect a collegiate level of effort. Do not forget the basics; spelling, grammar, and format.