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Avoid the Hustle

Management Theories and Philosophies

Category: Management

• This is an essay not a report, so you should avoid the use of bullet points and lists. This is an essay question which is effectively asking you to complete a critical evaluation of the literature on the topics and use this literature to form arguments to address the discussion. There are a variety of resources available to help with the skills of essay writing available through the LRC.

Management Theories and Philosophies

BS4S02

Resit assignment question

“The globalization of markets is at hand. With that, the multinational commercial world nears its end, and so does the multinational corporation…The multinational corporation operates in a number of countries, and adjusts its products and processes in each, at high relative cost. The global corporation operates with resolute constancy…it sells the same things in the same way everywhere” (Levitt, 1983).

With reference to relevant literature, critically evaluate Levitt’s view of global strategy.

Guidance:

• The word count for this assessment is 3,000 words, +/- 10%. This word count includes any appendices (which you should not need to any extent) but excludes the words in the reference list. This word count must be adhered to.

General guidance

• The assessment must be submitted electronically via ‘Turnitin’

• Do not put your name on the assessment – use your student number for identification only.

• This is an essay not a report, so you should avoid the use of bullet points and lists. This is an essay question which is effectively asking you to complete a critical evaluation of the literature on the topics and use this literature to form arguments to address the discussion. There are a variety of resources available to help with the skills of essay writing available through the LRC.

• Please note that tutors will not be able to pre-assess draft assessments. We will comment on short sections if students are concerned about their writing style, and we are happy to advice on outline structures. Please do not ask tutors to comment on whole draft assessments.

• Accurate referencing of sources is crucial in this coursework. There are resources available in the Learning Resource Centre and via the student advice shops to help. The referencing system used on this module is the Harvard system. Please make sure you are familiar with this. Marks will be deducted for inaccurate referencing.